Twitter’s elusive blue checkmark that recognizes confirmed users on the program may soon be produced open to every user, relating to company CEO Jack port Dorsey.
Within an unannounced and impromptu live stream on the Twitter-owned Periscope program Thursday, Dorsey discovered that the sociable network was re-evaluating its confirmation policy and could pursue a choice that can make it easy for all users to be verified.
“The goal is to open up confirmation to everyone,” Dorsey said through the stream. “Also to do it in ways that are scalable, where [Tweets] is not in the manner and folks can check more factual statements about themselves and we need not be the judge or imply any bias on our part.”
Dorsey didn’t get into details in regards to what the new confirmation process may be, though it is possible the business could adopt something much like other technology giants like Airbnb, which requires users to give a Facebook profile, contact number, email or government-issued Identification to be remembered as verified.
On Tweets, the blue checkmark directed at confirmed users has been through different stages since first being launched in ’09 2009. Originally, the verified position was passed out to superstars and other high-profile general public figures. Tweets eventually started out verifying other users including painters, journalists and other folks of interest who have been productive on the system.
Starting in 2016, Twitter exposed the confirmation process to permit anybody to request confirmed status–but didn’t promise the blue check make would be provided exclusively for applying. Users were required to adhere to specific rules, show their identity, and lastly be judged by Tweets as worth being confirmed. Average users typically experienced their requests rejected.
“The primary problem is, we use [the checkmark] to suggest identity,” Tweets director of product David Gasca said on the live stream. “However in consumer research…users think of it as reliability, [that] Tweets stands behind this person and what they’re stating is fantastic and legitimate, which is not everything we meant.”
For the very reason, Twitter emerged under flame when it confirmed lots of alt-right numbers including white supremacists and white nationalists. As the accounts were real and the users were probably folks of interest, providing them with the blue check tag appeared to some users like Tweets providing them with a press rather than verifying their individuality.
While Twitter increasing its confirmation process to add everyone would possibly solve the problem of conflating identification with credibility, it might also potentially damage Twitter’s use for private users. Unlike Facebook, Twitter doesn’t have a “real name” insurance policy and generally allows accounts to use without demanding a customer put their name onto it.
“We have a great deal of work in advance, it will not be overnight. We will be as available even as can,” Dorsey said. “That will be uncomfortable for all of us in lots of ways, but you want to be very available and very prone to you about what we’re facing and what our problems are.”